Sales Leader – Carrier RTM – Apple – Toronto, Ontario

Apple’s Canadian sales team is looking for a seasoned Sales Leader to spearhead its Carrier Route-to-Market (RTM) strategy right here in Toronto, Ontario. This is a senior leadership position within Apple’s broader Sales organization — the team responsible for generating the revenue that fuels Apple’s ongoing development of products and services used by hundreds of millions of people worldwide.

In this role, you’ll lead a high-performing team focused on wireless carrier sales, partner relationships, and go-to-market execution across Canada. From building business development plans to coaching your team and collaborating with executive-level partners, your work will directly shape how Canadians experience the Apple ecosystem.

About the Role: Sales Leader – Carrier RTM

As the Sales Leader for Carrier RTM, you’ll be accountable for executing Apple’s Route-to-Market strategy within the Canadian carrier space. You’ll develop and implement go-to-market plans, manage demand generation, and work closely with carrier partners and internal cross-functional teams to hit revenue targets and grow Apple’s market presence. You’ll also oversee channel program implementation, provide performance reporting, and deliver insights based on competitive market trends.

This role places a strong emphasis on people leadership — coaching and developing your team, establishing clear goals, and fostering an inclusive culture that attracts and retains top talent. You’ll serve as a role model for the Apple customer experience, setting the standard for quality and urgency across your organization. Cross-functional collaboration and executive relationship management are central to success in this position.

Benefits and Salary

Apple offers a base pay range of $190,400 to $285,600 for this role, with your specific pay determined by your skills, qualifications, experience, and location. Beyond base salary, Apple’s total compensation package includes participation in discretionary employee stock programs, including restricted stock unit award recommendations and an Employee Stock Purchase Plan that lets you buy Apple stock at a discount. Additional perks include comprehensive medical and dental coverage, retirement benefits, discounts on Apple products and services, tuition reimbursement for career-related education, and potential eligibility for discretionary bonuses or commission payments, as well as relocation assistance.

Responsibilities

As Sales Leader – Carrier RTM, your day-to-day work spans team leadership, strategic planning, partner engagement, and performance management. You’ll be driving Apple’s business objectives at scale across the Canadian carrier landscape, making every decision count toward market growth and ecosystem adoption.

• Lead a team focused on driving Apple’s carrier business and achieving peak revenue performance across an assigned territory
• Build and implement Apple’s go-to-market plan for your RTM, coordinating partner activities and managing demand generation
• Drive RTM business plans by collaborating cross-functionally with key internal and external partners, including carrier leadership
• Develop impactful relationships with country partners and senior leadership to create joint sales, business, and marketing plans
• Coach and mentor team members by communicating goals, identifying development opportunities, and implementing growth programs
• Report performance against targets based on competitive market trends and provide meaningful insights and recommendations
• Implement Apple’s channel programs and work with your team and partner leadership to optimize opportunities
• Network strategically to define broad, holistic strategies and build divisional plans using commercial analysis
• Monitor organizational financials to report on demand generation activities and broader Apple offers and initiatives

Requirements / Skills

Apple is looking for a seasoned sales leader with deep roots in the wireless carrier or technology sales space and a track record of building high-performing teams. You’ll bring both strategic vision and the hands-on leadership style needed to inspire and develop people across a geographically dispersed organization.

• 15+ years of related experience, with at least 5 years in a people leadership role
• Background in technology sales, solution-based selling, or a similar function with carrier market expertise
• Deep wireless carrier knowledge, including customer profiles, market trends, competitive landscape, and opportunities
• Proven ability to build, lead, and develop inclusive teams through coaching, performance management, and talent retention
• Outstanding communication and executive presentation skills, with strong negotiation and influencing abilities
• Sharp business acumen and strategic planning skills, with a forward-thinking, data-driven decision-making approach
• Resilience and adaptability to manage ambiguity, drive continuous improvement, and champion organizational change
• Experience managing a remote or geographically dispersed team is considered an asset

How to Apply

To apply, visit the official Apple job posting using the link below. Make sure your resume is up to date and tailored to reflect your leadership experience in technology or carrier sales before submitting.

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