Territory Lead, Channel Retail – Apple – Brossard, QC

Based in Brossard, Quebec, this Territory Lead, Channel Retail role at Apple puts you at the forefront of one of the world’s most recognizable brands. If you’re someone who lives and breathes technology, thrives on building relationships, and gets energized by coaching others to deliver exceptional customer experiences, this position is worth a close look.

The role centres on managing multiple retail points of sale across a defined territory, working alongside store teams and regional leadership to drive Apple brand advocacy. Your days will involve everything from product demonstrations and partner training to merchandising inspections and coaching teammates — all in service of growing business and elevating the customer experience in the field.

About the Role: Territory Lead, Channel Retail

As a Territory Lead, you’ll be accountable for delivering strong business results while ensuring that Apple’s brand standards are consistently upheld across your territory. This means influencing store and regional leadership at multiple partner locations, building strategic plans together, and driving toward partner sales targets. You’ll spend meaningful time in the field, conducting product demonstrations, facilitating training sessions, and building lasting relationships with reseller teams.

Success in this role requires a collaborative mindset and a genuine passion for Apple’s ecosystem of products and services. You’ll be expected to uphold merchandising standards — from fixture maintenance to product displays — while also fostering a culture of continuous improvement and innovation within your partner network. The position is 40 hours per week and includes evenings and weekends based on business needs. You must have your own reliable transportation.

Benefits and Salary

Apple is known for offering a comprehensive and competitive total compensation package. While specific salary details for this posting aren’t listed, employees at Apple typically have access to a strong suite of employee benefits including health coverage, employee stock programs, product discounts, and learning development resources. Apple’s commitment to its people is reflected in both its workplace culture and its approach to employee wellbeing.

Responsibilities

As a Territory Lead, your day-to-day work spans partner engagement, training, merchandising, and customer-facing demonstrations. You’ll be operating across multiple store locations, so strong organizational skills and the ability to adapt quickly are essential to delivering consistent results across your territory.

• Influence store and regional leadership across multiple points of sale to build actionable plans and achieve partner sales targets
• Train and collaborate with reseller teams on Apple products, services, and merchandising guidelines to foster outstanding customer experiences
• Conduct product demonstrations individually or in groups, communicating the value and benefits of the Apple ecosystem to customers
• Uphold Apple’s brand and merchandising standards across all fixtures, product exposures, and displays throughout your territory
• Perform daily care and inspection of Apple fixtures and product placements, escalating issues for timely resolution
• Enrich the customer experience by approaching challenges with creativity, curiosity, and innovative thinking
• Build and grow relationships at all levels within partner organizations using strong interpersonal and negotiation skills
• Coach and inspire teammates to embrace Apple’s values and a culture of continuous improvement

Requirements / Skills

This role is well-suited for someone who combines a genuine passion for technology with proven experience in retail, sales, or a customer-facing field. Apple is looking for a self-driven individual who can navigate complex partner environments and lead with both credibility and enthusiasm.

• Minimum 3 years of related experience in a similar role involving sales, retail, or channel management
• Passion for Apple and technology with a natural curiosity for continuous learning and knowledge sharing
• Excellent communication and presentation skills with the ability to educate, inspire, and influence diverse audiences
• Strong relationship-building skills with the ability to negotiate and persuade key regional and store-level partners
• Ability to navigate ambiguity and propose creative solutions in a fast-paced, ever-changing environment
• Bachelor’s degree or equivalent experience preferred; background in direct sales or solution-based selling is a plus
• High integrity and accountability, with strong self-motivation and the ability to work independently
• Reliable transportation required to travel across the defined territory

How to Apply

To apply for this Territory Lead, Channel Retail position at Apple in Brossard, visit the official job posting using the link below. Make sure your resume is up to date and tailored to reflect your experience in retail, channel sales, or customer-facing roles before submitting.

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