Senior Sales Area Leader, Canada Startups (AWS Startups) – Amazon – Toronto, ON
Location: Toronto, ON | Company: Amazon
As a Senior Sales Area Leader with Amazon Web Services (AWS) in Toronto, ON, you will own and define the sales strategy for AWS’s fast-growing Canada Startups segment, spanning early, mid, and late stage companies. You’ll help startups adopt AWS as their primary cloud provider, while driving revenue growth, user adoption, retention, and migrations from other cloud environments.
This role is leadership-heavy and ecosystem-facing: you’ll build and develop a team of Account Executives and Sales Managers, align tightly with go-to-market and business development leaders, and collaborate cross-functionally with marketing, solutions architecture, and business development to accelerate pipeline outcomes and execution in the field.
About the role: Senior Sales Area Leader, Canada Startups
In this position, you’ll lead AWS’s Startup coverage across Canada, working within a team that has local presence across major cities (including bilingual coverage in Quebec) and specialized focus areas such as AI, Fintech, and ISVs. You’ll help implement a consistent coverage model and goals for the AWS startup business, while also building a strong network across the Canadian startup ecosystem including Founders, VCs, accelerators, and incubators.
You’ll be expected to operate like a builder: executing against ambitious targets in a fast-paced environment, while embracing Amazon’s culture and maintaining close alignment with stakeholders across functions and geographies.
Benefits and Salary
This posting does not list pay or benefits details. Amazon notes that benefits, accommodations, and support during the hiring process may be available depending on role and location.
Job Details
📌 Job Type: Senior Sales Leadership (AWS Startups)
🏢 Company: Amazon Web Services Canada, Inc.
📍 Location: Toronto, ON, Canada
🆔 Job ID: 3144865
💼 Category: Sales, Advertising, & Account Management
Requirements / Skills
- 10+ years of technology-related sales, business development, or equivalent experience
- 5+ years of sales management experience
- Experience managing large, complex enterprise accounts (or equivalent)
Preferred qualifications:
- Master’s degree
How to Apply
If you have deep sales leadership experience and want to lead AWS’s startup growth strategy in Canada, apply directly through the official Amazon job posting.
Share This Opportunity
Know a sales leader passionate about startups and cloud growth? Share this role and help them explore a leadership opportunity with AWS in Canada.
Job Summary & Tips for Applying
If you’re applying for this Senior Sales Area Leader, Canada Startups role, focus your resume on leadership outcomes: team building, revenue growth, and scaling sales motions across complex customer segments. Highlight experience owning strategy for a territory or segment, leading managers and sellers, and driving adoption of technical platforms or cloud solutions.
AWS also emphasizes cross-functional execution. Strong examples where you partnered with go-to-market, marketing, solutions architecture, or business development to improve pipeline and accelerate sales cycles will align well with this posting. Finally, if you’ve been active in startup ecosystems (founders, VCs, accelerators, incubators), make that visible—it directly matches the networking and ecosystem-building aspect described.
